Capital Radio Wars — Part II — Country

Country Music: Radio Format That’s Uniquely All-American

by Woody Jenkins, Editor

BATON ROUGE — While classical music, opera, and  rock and roll are worldwide phenomena, country music is uniquely an American invention. Country music is “Made in the USA!” and country music fans love the Red, White, and Blue.
In 1962, a crusty conservative businessman named Bob McGregor launched WYNK, the first country music radio station in the Baton Rouge market.
Today, country music is probably the most popular format on radio, and that is also true in Baton Rouge.
Baton Rouge has three country music stations — WYNK, now owned by Clear Channel, and The Tiger 100.7 and Country Legends 104.3, both owned by Baton Rouge station group Guaranty Media Ventures.
WYNK is the longtime country giant, while Guaranty is the strong challenger.